Tourism Sector: Data and Research
On this page you will find data and research about the Rotorua tourism industry. We will be adding to this over time so watch this space.
This section contains a combination of links to external sources relating to the Rotorua tourism sector and work conducted in-house by RotoruaNZ.
For broader Rotorua economy data, check out our Rotorua economy data and research page.
If you have any questions or suggestions about other information to include here, reach out to our Insights Team.
Rotorua Visitor Dashboards
Rotorua Visitor Research
Rotorua Visitor Snapshots
NZ Visitor Data & Research
Quick Facts
Did you know...
The name Rotorua is a Māori word that means second (rua) lake (roto).