Grow & Innovate

As Rotorua’s population grows, and economic development continues in and around our region, our central North Island location is a strategic advantage for growth and innovation

Being in the Bay of Plenty provides easy access for your business partners and workforce, allowing you to draw from a large local pool of talent, and to widen your catchment area to include neighbouring towns, if needed.

Plus, more than 50% of the country’s population is within just a three-hour drive to Rotorua, making your company’s services or products just a day trip away.

Quick Facts

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