Marketing Opportunities
The information here is designed to assist you in budgetting for joint activity with Destination Rotorua Tourism Marketing for the coming year.
There have been many changes over the past few months with the amalgamation of publications and greater use of online technology.
Opportunities available to Rotorua Industry Partners for the coming year are:
Website
Since its major revamp and re-launch in January ’08, Rotorua’s official www.rotoruaNZ.com website has continued to evolve; expanding and adding new features to enhance usability for browsers while adding value and building additional traffic for advertisers. This has resulted in an increase in traffic for the June ’09-May ’10 period compared to the previous year:
- Visitors increased by 31% (up 137,134 to 579,362)
- Absolute Unique Visitors increased by 33% (up 107,225 to 431,926)
A premium full page listing on the main rotoruaNZ.com site offers even better value-for-money this year with no additional fee to load a supplied 30-second video clip (usual cost $50 plus GST), a wider spread of the five category choices including one foreign language sites (previously $100 plus GST per category) and the ability to purchase additional categories at a 50% reduction compared to last year ($50 plus GST per category). All listings now receive a free basic listing on our Australian specific site, rotoruaNZ.com.au.
Cost: $500 plus GST pa
For full details of this year's online opportunities and continued planned improvements, click here
Sign up now for a website listing, click here
Free Stuff
It doesn't all need to have a price tag!! Plenty of what we do is free for you to utilise, a list of activities that are free are included on the Expression of Interest form.
Complete your Expression of Interest Form here and we'll be in touch closer to the time to tell you more.
