Brand
The 'Rotorua - feel the spirit - Manaakitanga' brand represents Rotorua's core qualities.
In essence these are:
- Our vibrant Maori culture via the takarangi symbol
- Our historical standing as a visitor destination via the Rotorua typeface
- Our diverse natural environments via the colours
Search our image library
We understand that trade and media often require fast and efficient access to quality images for media articles, trade publications, brochures, banners and everything in between.
Through our online image library, managed by BrandFM, we offer a range of Rotorua images that can be used as low resolution web pix at 72dpi or 300dpi for high resolution print jobs. The system also offers RGB or CMYK colour options, and eps and jpeg formats.
Click here for our Viewing Gallery
Do you want to use the Rotorua brand?
The brand reflects a 'quality' promise, and therefore whatever the brand is used on or associated with needs to demonstrate this quality. This is why we, at Destination Rotorua Marketing, are guardians of the brand and maintain strict standards for its use.
View our brand guidelines
Download a PDF copy of our brand-use licensing agreement
View online or Download our latest In Essence publication
View all our available downloads
